Available for Architecture Leadership

Shahbaz Ali

function

Architecting systems that scale, perform, and evolve.

Explore Projects →
SystemArchitecture.php
EventService.php
app.js
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namespace App\Architecture;

class SystemArchitecture {
  protected $scale = 'microservices';
  protected $pattern = 'event-driven';
  
  // Laravel-powered scalable event systems
  public function architect() {
    return 
  }
}

About Me

The story behind the code
Shahbaz Ali

I'm a Software Architect with 13+ years of engineering experience and 5+ years of architectural leadership, specializing in designing scalable, performant systems that evolve with business needs. My expertise spans microservices, event-driven architectures, distributed workflows, and serverless patterns.

With extensive experience in the event management industry, I've architected large-scale virtual event platforms at INDEX Holding and ALM, handling millions of concurrent users during global conferences. Built with Laravel and modern cloud infrastructure, these systems feature real-time event management, cross-platform authentication, API-based communications, and seamless scalability for international events.

I've led cross-functional engineering teams of 50+ people across mobile, web, API, QA, and design disciplines. My architectural principles emphasize scalability, modularity, observability, and security-by-design.

With deep expertise in Laravel (modular architecture, queues, events, API versioning), AWS (ECS/EKS, Lambda, API Gateway, S3, CloudFront), modern tools (Kafka/SQS, Redis, containerization, IaC), and observability stacks (Grafana, CloudWatch, OpenTelemetry), I architect systems that deliver measurable business value while maintaining long-term technical excellence.

Architectural Leadership

5+ years leading architectural decisions across microservices, event-driven systems, and distributed workflows. Expert in scalability, modularity, and security-by-design principles.

Event Management Industry

Architected large-scale virtual event platforms at INDEX Holding and ALM, handling millions of concurrent users. Built Laravel-based systems with real-time event management, cross-platform authentication, and global scalability.

Laravel & PHP Expertise

Deep expertise in Laravel architecture, modular design, queues, events, API versioning, and clean code practices. Building enterprise-grade applications with Laravel's elegant syntax and powerful features.

AWS & Cloud Infrastructure

Deep expertise in ECS/EKS, Lambda serverless, API Gateway, S3, CloudFront, and infrastructure-as-code. Building scalable, observable systems on AWS for event management and enterprise applications.

"Great architecture isn't about the latest technology—it's about designing systems that scale, perform, and evolve with business needs. From Laravel-powered event platforms handling millions of users to microservices architectures, I build solutions that deliver measurable value."

Work Experience

Professional journey

ALM Outsourcing

Assistant Application Manager Nov 2022 - Present

Leading and managing the entire tech team remotely from Pakistan. Designed and implemented highly scalable systems for virtual events and conferences with cutting-edge features like cross-platform logins, API-based communications, and real-time event management.

Workflow Streamlining Process Automation Team Building & Leadership AI Implementation Scalable Architecture Design SaaS Product Development CI/CD Pipeline Creation GitHub Actions Automation Agile & Scrum Practices Training & Mentorship
An inspiring day at our Pakistan office as we welcomed our CTO, visiting all the way from Dubai. Great minds, one vision.
An inspiring day at our Pakistan office as we welcomed our CTO, visiting all the way from Dubai. Great minds, one vision.
Beyond the screens and sprints—team moments that truly matter. 🔥 A flavorful BBQ and some solid bonding time with the people who make the magic happen!
Beyond the screens and sprints—team moments that truly matter. 🔥 A flavorful BBQ and some solid bonding time with the people who make the magic happen!
An evening well spent with the dream team! 🌟 Great food, great laughs, and even greater memories. BBQ + bonding = unbeatable combo!
An evening well spent with the dream team! 🌟 Great food, great laughs, and even greater memories. BBQ + bonding = unbeatable combo!

Topdot Pvt Ltd

CTO Mar 2021 - Nov 2022

Spearheaded the technical direction of web and mobile applications for the company's diverse client base. Implemented DevOps practices and continuous integration pipelines, while leading a talented team of designers, developers, and branding specialists.

Technical Leadership DevOps Team Management
Late nights, early bites — Ramadan Sahoor vibes with the incredible team!
Late nights, early bites — Ramadan Sahoor vibes with the incredible team!
Project success tastes better when celebrated with the team that made it happen!
Project success tastes better when celebrated with the team that made it happen!
Winter chills, warm hearts, and a fish feast with the dream team!
Winter chills, warm hearts, and a fish feast with the dream team!

INDEX Holding LLC

Assistant Application Manager / Technical Lead Nov 2018 - Mar 2021

Led and managed the entire tech team remotely from Pakistan. Designed and implemented highly scalable systems for virtual events and conferences with innovative features for seamless event management.

Wrapped up a successful run at Dubai Derma — proud moments with an unstoppable team!
Wrapped up a successful run at Dubai Derma — proud moments with an unstoppable team!
A full day of team building, bonding, and big energy — fueling collaboration and future wins!
A full day of team building, bonding, and big energy — fueling collaboration and future wins!
Stronger together — celebrating success, teamwork, and the journey that drives us forward!
Stronger together — celebrating success, teamwork, and the journey that drives us forward!
Celebrating AEEDC 2019 success and our product launch with an incredible team behind it all!
Celebrating AEEDC 2019 success and our product launch with an incredible team behind it all!
Celebrating Emirati National Day with pride and unity at INDEX Dubai Headquarters!
Celebrating Emirati National Day with pride and unity at INDEX Dubai Headquarters!

Unify Interactive LLC

Project Manager / Team Lead Aug 2017 - Sep 2018

Managed projects from conception to completion while providing technical leadership. Specialized in PHP (CodeIgniter), Ionic framework, and API development. Offered consultancy services to clients for optimizing their technical solutions.

Project Management API Development Technical Consultancy
Team behind the screen — bringing the website to life, one pixel at a time!
Team behind the screen — bringing the website to life, one pixel at a time!
United in purpose — presenting our ideas and energy at the Dubai team pitch event!
United in purpose — presenting our ideas and energy at the Dubai team pitch event!
Team synergy on display — showcasing our vision and passion at the Dubai pitch event!
Team synergy on display — showcasing our vision and passion at the Dubai pitch event!

IT GEIST FZE

Senior Web Developer Aug 2012 - Aug 2017

Contributed to establishing IT GEIST as a leading provider of customized software solutions. Designed and developed core application models including database design and web services. Implemented processes to improve productivity and created automated build and deployment pipelines.

Database Design API Development Process Optimization
Honored to connect with the President of Pakistan's Software Houses at the P@SHA event — driving tech forward together!
Honored to connect with the President of Pakistan's Software Houses at the P@SHA event — driving tech forward together!
Empowered by innovation and surrounded by IT legends — pitching big ideas in Dubai with unstoppable drive!
Empowered by innovation and surrounded by IT legends — pitching big ideas in Dubai with unstoppable drive!
Sharing the stage with IT trailblazers at the Dubai pitch deck — inspired and energized!
Sharing the stage with IT trailblazers at the Dubai pitch deck — inspired and energized!
Breaking it down and sharing the vision — explaining my product to the team with passion and purpose!
Breaking it down and sharing the vision — explaining my product to the team with passion and purpose!
Proud moments at GITEX Dubai — representing innovation and teamwork with the support of my company!
Proud moments at GITEX Dubai — representing innovation and teamwork with the support of my company!

Brainiacs Tech

Team Lead & Senior Software Developer Aug 2011 - Aug 2012

Led development teams specializing in open-source technologies including Drupal, WordPress, Magento, ExpressionEngine, and CodeIgniter. Focused on achieving 99% accuracy in QA through better implementation of jQuery, AJAX, and JavaScript libraries.

Team Leadership Open Source Frontend Excellence
Great food, even better company — recharging and bonding at our team dinner!
Great food, even better company — recharging and bonding at our team dinner!

E-SolBiz

Senior Software Developer / UI Developer Apr 2011 - Aug 2011

Led a team of 5 developers in UI development, database design, and object-oriented programming. Attended PASHA (Pakistan's Software House Alliance) annual award function and IT conference. Developed core PHP applications with custom backend features for international clients.

UI Development Team Leadership OOP Best Practices

EDU SYS PK

PHP / JAVA Developer Jul 2009 - Apr 2011

Improved application performance by optimizing database queries and reducing loading time by 10 seconds. Learned Java development and implemented solutions for an enterprise-level application for the Punjab Government. Developed core PHP applications with custom backend features for healthcare clients.

Performance Optimization Java Development Healthcare Solutions
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Education

Academic background

University of the Punjab

Bachelor of Computer Science 2006 - 2010

Completed a comprehensive four-year Bachelor's program in Computer Science with a focus on algorithms, data structures, and software engineering principles. Participated in various programming competitions and technical projects during my academic journey.

Programming Data Structures Software Design Database Systems

Islamia College Civil Lines

ICS (Computer Science) 2004 - 2006

Completed Intermediate in Computer Science, establishing a strong foundation in programming fundamentals, mathematics, and computer applications. This program cultivated my early interest in software development and prepared me for higher education in computer science.

Programming Basics Mathematics Computer Applications

BISE Lahore

Matriculation (Computer Science) 2002 - 2004

Completed Matriculation with a focus on Computer Science, where I was first introduced to the world of computing and programming. This early exposure to technology sparked my passion for computer science and set the foundation for my future academic pursuits.

Computer Basics Logic & Problem Solving Science & Mathematics

What People Say

Client testimonials

View All Testimonials

"Shahbaz did an amazing job with our project. He delivered high-quality work ahead of schedule and was very responsive throughout the entire process."

James R.

Project Manager at Upwork

"Excellent, job was completed on time and script was clean and worked perfectly. Thank you."

Olivia K.

PHP Script Needed at Upwork

"Shahbaz is incredibly knowledgeable and efficient. He understood our requirements quickly and implemented everything perfectly. Would definitely hire again!"

Daniel S.

Web Development Project at Upwork

"Working with Shahbaz was a pleasure. He took our e-commerce site to the next level with his expertise in PHP and responsive design techniques."

Sophia M.

E-commerce Website at Upwork

"Shahbaz created a custom CMS that exceeded our expectations. His attention to detail and technical skills are outstanding."

Liam D.

CMS Development at Upwork

"Shahbaz Ali is an expert programmer who can deliver on any task. He works quickly and is very responsive. He is always available to chat and answer questions."

Ethan J.

PHP / CodeIgniter, MySQL and mobile App Developer at Upwork

"Shahbaz successfully integrated multiple APIs into our platform. His problem-solving skills and technical knowledge made a complex project seem simple."

Grace L.

API Integration at Upwork

"Shahbaz did a great job for us. We were very happy with the quality of his work and his professional approach to the project."

Noah C.

Senior PHP Codeigniter Developer at Upwork

"Shahbaz did a great job for us. He was very talented and extremely dedicated to the success of our sites. His technical expertise is impressive."

Isabella F.

Web Developer – Research Group at Upwork

"Shahbaz optimized our database structure and queries, resulting in a 40% improvement in site performance. His database skills are exceptional."

Lucas G.

Database Optimization at Upwork

Certifications

Professional credentials

LangChain Chat with Your Data

DeepLearning.AI May 2024

Advanced techniques for building LLM applications that can chat with and generate insights from custom datasets, including document loading, text chunking, embeddings, vector stores, and retrieval patterns.

Verify Certificate

Serverless LLM Apps Amazon Bedrock

DeepLearning.AI May 2024

Building serverless AI applications using Amazon Bedrock to deploy and manage generative AI models, with a focus on scalable, production-ready architectures and prompt engineering techniques.

Verify Certificate

Introduction to Generative AI

Google Cloud March 2024

Comprehensive introduction to generative AI concepts, including foundation models, transformers, and responsible AI practices in enterprise applications.

Verify Certificate

ChatGPT Prompt Engineering for Developers

DeepLearning.AI February 2024

Advanced prompt engineering techniques for developers working with large language models, including systematic prompt design, iterative refinement, and application-specific optimization.

Verify Certificate

Reactive Architecture: Reactive Microservices

Lightbend August 2022

Advanced techniques for building and deploying resilient, responsive microservice architectures using reactive programming principles and patterns.

Verify Certificate

Reactive Architecture: Introduction to Reactive Systems

Lightbend July 2022

Foundational knowledge of reactive systems principles including message-driven communication, elasticity, resilience, and responsiveness for building highly scalable applications.

Verify Certificate

Reactive Architecture: Domain Driven Design

Lightbend July 2022

Advanced domain modeling techniques for complex software systems using domain-driven design principles applied to reactive architecture and distributed systems.

Verify Certificate

Get in Touch

Email

hello@meetshahbaz.pk

Call

+92 333 4333611

WhatsApp

+92 333 4333611

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